Online Teaching Tip #10 – Why Subject Lines Matter

subjectlineAll of us get overwhelmed by our inboxes. This semester, you alone will likely send between 12 and 20 emails to your entire class. Just the sheer volume of email means that your communications have to stand out from the rest. The best way to do this is to create a subject-line that draws your students in, making them want to read your message. For example, the subject line, “3 Important Things in Your Syllabus” could be changed to “3 Things You’ll Need to Know to Ace this Course”.

The difference is obvious.

And the difference gets results.

In chapter 4 of the book Excellent Online Teaching I offer some more tips for creating subject lines that get your messages read. Check out the resources page for that chapter here on the book resources page.

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